by Paul Stober | Nov 20, 2023 | Content Marketing, Google Business Profile, Listing Management, Reputation-Review Management, Small Business Websites, Social Media Marketing
Creating a successful business online takes time, effort, and a bit of luck. There are no shortcuts – it takes planning. We’ve defined seven steps every business should take to maximize its chances of generating leads – the source of profitability. Keep in...
by Rick Samara | Apr 27, 2023 | Listing Management
Business listing management is an essential aspect of running a successful business in the digital age. It refers to the process of managing and optimizing your business’s online presence across various online directories, review sites and social media...
by Rick Samara | Apr 5, 2021 | Listing Management
List Building equates to online presence management and online presence management is fundamental to local SEO and local search marketing. Local SEO is becoming increasingly important to Google and the other search engines. Do not confuse this article with list...
by Rick Samara | Jan 28, 2021 | Content Marketing, Google Business Profile, Listing Management, Reputation-Review Management, SEO, Small Business Websites, Social Media Marketing
A digital marketing strategy uses digital marketing tools and techniques to define how your business achieves its marketing objectives through online channels like search engines, websites, social media, and email. This marketing strategy fully embraces local search...
by Paul Stober | Feb 24, 2020 | Content Marketing, Email Marketing, Listing Management, Small Business Websites, Social Media Marketing, Video Marketing
Online marketing is dynamic, shifting and progressing according to the needs and whims of an ever more sophisticated buying public. How can you decide what to do? It’s simple really – your business needs to use online marketing because your customers are online. But...
by Paul Stober | Sep 9, 2019 | Listing Management
Online Presence Management ensures that all of your local “citations” are correct and up-to-date. A local citation is any mention of a business online that includes your business name, address, and phone number. This is referred to as NAP. What is Online Presence...
