SEO

An SEO Optimized Website – The 1st Step to Market Your Business in the 21st Century

These days, you absolutely NEED an SEO Optimized website. If people can’t find you on their phones or laptops, you might as well not even exist. Here are four must-haves for your website.

Your site doesn’t have to be fancy. But it does need to be SEO Optimized, have a broad online presence, be secure, and be mobile-friendly.

SEO Optimized Website

seo optimized websiteBasic on-page steps you can take to improve the optimization of your website and content include adding the right (and the right amount of) keywords to your copy, headlines, section titles and permalinks, and assigning SEO metadata in the right way to your posts.

You can boost the value of SEO by structuring your website so that it’s easily navigated by visitors and by linking relevant and related content within your site. Building an XML sitemap helps search engines more easily understand your website structure and rank it appropriately.

Here’s more about SEO Basics: A Noob-Friendly 5-Step Guide to SEO Success.

Online Presence Management

Off-page SEO is all about other sites linking back to your site. You may have heard the term “backlinks.” That’s where it came from.

seo optimized websiteSharing original, relevant, and helpful content on social media is a major way of creating backlinks. You also need to be sure that online directories, review sites and even government databases (which provide contact data for search engines), contain accurate, up-to-date information about your business. That starts with online presence management.

Online presence management ensures that all of your local “citations” are correct and up-to-date. A local citation is any mention of a business online that includes your business name, address, and phone number. This is referred to as NAP.

Is Your Website Secure?

Your website should also be secure. That means it should have an SSL certificate and its URL should start with https://. In the Chrome browser, the address bar will have a small lock to the left of the website URL. It means Chrome (and Google) trusts your safety certificate.

Google gives ranking preference to secure websites. More importantly, a warning that your site is “Not secure or Dangerous” scares away potential customers.

If you’re not absolutely sure your website is SEO Optimized, secure, and mobile-friendly, you’re probably losing money already.

Be Mobile Ready

Finally, your site needs to be fully mobile-responsive. Today, more than half of all website visitors view your site on their phone. And 85% of smartphone users follow up with a phone call.

You just can’t afford to have a site that isn’t easily seen or navigated on a phone.

Four Must-Haves for your Website

In order for your site to be an effective marketing tool, it must do more than just look pretty. To review your website must:

  1. Be SEO Optimized
  2. Have a broad online presence
  3. Be secure
  4. Be mobile-friendly

Everything else is just a bonus!

0 Comments

What if, without lifting a finger or making another phone call, you get ON DEMAND prospects calling you in need of your products and services NOW?

But first please understand,
right now, you're
LOSING MONEY if...

  • You're not Advertising or Advertising Incorrectly
  • You're not in the Google 3-Pack
  • Your Online Listings are Incorrect or Missing
  • ​Your Reputation is not Well-Managed
  • ​Your Social Media Presence is not Properly Engaged
  • ​You Don't Have a 4 to 5-Star Review Average
  • ​You Don't Nurture Leads Until They Become Clients

Because NO ONE will call if they don't
Know, Like & Trust You

We WILL change ALL of that FOR YOU

You'll get highly targeted leads and
premium prospects…

Ready to meet with you ASAP
So you can...

  • Stop burning through your ad budget on something that doesn't work
  • Stop buying leads & chasing leads
  • ​Improve your closing rate and increase your ROI

Related Articles

Improve Your SEO with Google Business Profile Listing

by | ,

When creating a Google Business Profile Listing, you or your agency should fill out as much information as possible. Spend time crafting your business description, your primary business category, and your business services. Based on our over 15 years of experience, your business services should correlate with the services you have listed on your website. Google ranks these profiles based on their completeness and accuracy.

read more

Local SEO Plans and Pricing

by |

We have developed some great Local SEO plans. If you have been reading our articles you know that we are really focused on Local SEO. Our company is headquartered in Maryland. But we can serve any small business owner in any state who wants to succeed in their local...

read more

Our Internet Marketing Performance

by |

Internet marketing performance is measured by an agency with a proven conversion rate. A proven conversion rate can only be depicted by showing actual sales. The purpose of this article is to show the components we use to maximize our Internet marketing performance....

read more

The Customer Journey – Five Steps to Success

by |

The Customer Journey describes how a local business attracts new customers. Since attracting new customers is the life blood of any local business, a growing business not only serves current customers but also appeals to prospects that need the business’ products and...

read more

Understanding Local Search Marketing

by |

We use the term "Local Search Marketing" or "Local Marketing" in a lot in our articles. So, what exactly is it? Think of local search marketing as "neighborhood marketing." Local Marketing is a marketing strategy that targets consumers or...

read more

Local SEO Starts with Google Business Profile

by |

Local SEO starts with establishing a Google Business Profile Account.Google Business Profile (GBP) was formerly called Google My Business (GMB). Google changed the name just recently. It used to be called Google My Business. A fully optimized GBP page is a key part of...

read more

An SEO Optimized Website – The 1st Step to Market Your Business in the 21st Century

Rick Samara

About the Author

Established skills include local search marketing, mobile marketing, google places, website design, mobile website design, search engine optimization. These skills are applied to helping local businesses grow their business!
Book A Call

We have a proven track record!

Proof our internet marketing efforts work
We made $53,871 in
ONE MONTH
for a
Local Client.

We know what it takes to put your business at the top of your local market.

Can we do the same kind of work for your company?

Google 3-Pack and Revenue Proof that our internet marketing efforts work

Testimonials

Coach Todd

“Working with Rick and Paul has been awesome!

Not only are they very good at what they do, But there’s something more. They are genuinely interested in me and my business. They have helped me do much with my sites, internet presence, video production, and great ideas!

They come with my highest recommendation.

– Compete, Have Fun, Play at the Next Level Coach

Todd Thomas
Todd Thomas
Coach Todd

Self Empower Coaching

“I knew I needed a website. I did that with GoDaddy. But, that website wasn’t really doing anything to promote my business…

Paul redesigned my website and Rick did the SEO work. I quickly started ranking high in Google local search.

Paul and I now meet every week to discuss new strategies on promoting my business.

And, I learned how to do SEO from Rick.

Paul has helped me create content and products, based on my knowledge and experience, that I can sell right from my website. And, it works! We’re on an amazing journey that I’m confident will not only grow my reputation and business, but will also create residual profit for me with the products Paul has helped me create.”

Deborah Oronzio
Deb Oronzio
Self Empower Coaching

Guenther Law Offices

“Rick Samara’s Internet marketing services and strategies are a “sure fire” success for small business owners.

He explained to me the advantages of claiming my Google Place Listing (now MyBusiness) for my law practice.

I wanted to target a specific geographic area to increase my visibility. Rick did it… fast! He now has me on Google page one for valuable keywords that relate directly to my practice and consistently creates new business for my firm.

If you want results, talk to Rick!”

Dan Guenther
Dan Guenther
Guenther Law Offices

Mary Flenniken

“I love working with Rick Samara. He provides a wealth of information on marketing our dental practice on the Internet!

He’s developed an integrated plan that includes our new website design, Google Place Listing and Facebook Fan Page; and he even provided us a free Internet coupon (ZPON) campaign. I’m excited.

He is totally accessible. I can tell his number 1 priority is helping us grow our business. We work together.

He provides constant updates on his activity. It just couldn’t get any better.

If you are not using Rick to market your business on the Internet, you are making a huge mistake!”

Mary Flenniken
Mary Flenniken
Parkway Smiles Dentistry

Jerry Deason

“eInternet Marketing Services has exceeded my wildest expectations! Rick built my original website and he and Paul have recently modernized it. It looks fantastic, and it’s maximized for smart phone (mobile) search and local search.

Bottom line… they make my phone ring with new business customers. I’m proud to contribute to their our testimonials page!

If your goal is to get on the first page of Google for local search and increase your business, they do it better than anybody else!”

Jerry Deason
Jerry Deason
Jerry’s Plumbing, Heating and Air

Judy Helm-Wright

Paul and Rick have been very responsive to help on the various forums. For me, that is a sign of a true service-oriented business who serves others.

Judy Helm-Wright
Judy Helm-Wright
Artichoke Press

James Galloway

“Rick is a true professional. I have worked with Rick before and am amazed by his constant ability to deliver regardless of the job at hand.

His attention to detail is simply superb and to pin point his area of expertise is difficult as he covers so much.

Anybody looking to work with Rick is truly in safe hands and I am more than happy to recommend him and his services.”

 

James Galloway
James Galloway