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Video Marketing

Small Business Video Marketing: Tips for Small Business Owners

Here are great tips on small business video marketing. Video marketing is a powerful way to jump start your small business and marketing campaigns.

Small Business Video Marketing tipsWe choose to use this term small business video marketing for a very good reason. Its important to make a clear distinction between large and small businesses.

Large business use production facilities and have large budgets and staff to help with their video marketing.

By comparison, small businesses do not have these same resources. So, let’s be clear… small business owners, with the proper assistance, can use video to conduct very specific marketing campaigns.

If you are a small business owner, you need to at least be aware of some ways to use video to convey your marketing message. So, what is your marketing message?

A marketing message is a campaign that you develop to focus on a particular product or service that you offer. Or, it can be a short explainer video about you and your business.

Video marketing helps you convey your marketing message is a very attractive and short message. Let’s face it, consumers are inundated with marketing messages. They see them on TV, and they tune them out.

On the other hand, they use social media like YouTube and Facebook to watch “less threatening” advertisements.

Watch this short video to understand how and why Video Marketing can help your business.

Video is highly convertible. People like it! Video conveys a quick message! That’s critically important to today’s marketing strategy. Combine that with the relative cost of creating video, and you can certainly improve you business marketing Return-on-Investment (ROI).

Find out how you can improve your ROI and grow your business via video marketing. We can help! We create short Video Marketing Messages for our clients. Use our Contact Page to let us know if we can help!

Here’s an example of two videos we created to market and promote a Waldorf plumber in our local area. The first is a business into video. The second one focuses on the services this company provides.

This video focuses on one particular service Jerry’s Plumbing provides.

In summary, video can significantly enhance a small businesses marketing efforts. Video is highly convertible. Video conveys a quick message and it is inexpensive to produce. Do you have a 60-second explainer video that describes your business?

If you would like to discuss, you can schedule a short 30-minute free consultation with us at your convenience.

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Small Business Video Marketing: Tips for Small Business Owners

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About the Author

Highly established skills focus on local search marketing (SEO), primarily on getting your business in and at the top of the Google 3-Pack. Content marketing, social media marketing, business listing management, reputation, and review management are critical to your success. These skills are applied to helping your local businesses dominate your local market and get ahead of your competition!
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4 Elements of Local SEOClick to Learn More

Related Articles

Small Business Video Marketing: Tips for Small Business Owners

Video Marketing
Rick Samara

About the Author

Highly established skills focus on local search marketing (SEO), primarily on getting your business in and at the top of the Google 3-Pack. Content marketing, social media marketing, business listing management, reputation, and review management are critical to your success. These skills are applied to helping your local businesses dominate your local market and get ahead of your competition!
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Testimonials

James Galloway

“Rick is a true professional. I have worked with Rick before and am amazed by his constant ability to deliver regardless of the job at hand.

His attention to detail is simply superb and to pin point his area of expertise is difficult as he covers so much.

Anybody looking to work with Rick is truly in safe hands and I am more than happy to recommend him and his services.”

 

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Judy Helm-Wright

Paul and Rick have been very responsive to help on the various forums. For me, that is a sign of a true service-oriented business who serves others.

Judy Helm-Wright
Judy Helm-Wright
Artichoke Press

Coach Todd

“Working with Rick and Paul has been awesome!

Not only are they very good at what they do, But there’s something more. They are genuinely interested in me and my business. They have helped me do much with my sites, internet presence, video production, and great ideas!

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– Compete, Have Fun, Play at the Next Level Coach

Todd Thomas
Todd Thomas
Coach Todd

Guenther Law Offices

“Rick Samara’s Internet marketing services and strategies are a “sure fire” success for small business owners.

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Dan Guenther
Dan Guenther
Guenther Law Offices

Self Empower Coaching

“I knew I needed a website. I did that with GoDaddy. But, that website wasn’t really doing anything to promote my business…

Paul redesigned my website and Rick did the SEO work. I quickly started ranking high in Google local search.

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Paul has helped me create content and products, based on my knowledge and experience, that I can sell right from my website. And, it works! We’re on an amazing journey that I’m confident will not only grow my reputation and business, but will also create residual profit for me with the products Paul has helped me create.”

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Self Empower Coaching

Mary Flenniken

“I love working with Rick Samara. He provides a wealth of information on marketing our dental practice on the Internet!

He’s developed an integrated plan that includes our new website design, Google Place Listing and Facebook Fan Page; and he even provided us a free Internet coupon (ZPON) campaign. I’m excited.

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If you are not using Rick to market your business on the Internet, you are making a huge mistake!”

Mary Flenniken
Mary Flenniken
Parkway Smiles Dentistry

Jerry Deason

“eInternet Marketing Services has exceeded my wildest expectations! Rick built my original website and he and Paul have recently modernized it. It looks fantastic, and it’s maximized for smart phone (mobile) search and local search.

Bottom line… they make my phone ring with new business customers. I’m proud to contribute to their our testimonials page!

If your goal is to get on the first page of Google for local search and increase your business, they do it better than anybody else!”

Jerry Deason
Jerry Deason
Jerry’s Plumbing, Heating and Air