SEO – Local Search Engine Optimization Articles
The Customer Journey – Five Steps to Success
The Customer Journey describes how a local business attracts new customers. Since attracting new customers is the life blood of any local business, a growing business not only serves current customers but also appeals to prospects that need the business’ products and...
Understanding Local Search Marketing
We use the term "Local Search Marketing" or "Local Marketing" in a lot in our articles. So, what exactly is it? Think of local search marketing as "neighborhood marketing." Local Marketing is a marketing strategy that targets consumers or...
8 Important Elements of a Digital Marketing Strategy
A digital marketing strategy uses digital marketing tools and techniques to define how your business achieves its marketing objectives through online channels like search engines, websites, social media, and email. This marketing strategy fully embraces local search...
4 Overlooked (but Vital) Keys to Success
Marketing management has never been more important and must include four off-site strategies that have become increasingly crucial these days.
An SEO Optimized Website – The 1st Step to Market Your Business in the 21st Century
You NEED an SEO-Optimized website with the right keywords in copy, headlines, section titles and permalinks, and the right SEO metadata.
Local SEO Stats That Need to Be Considered
Local SEO Stats, optimized online visibility, user-friendly mobile websites and customer reviews are essential for profitability and retention of customers.